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William C. Durant, (1861-1947): The founder of General Motors Corporation. Durant began his career with a horse-drawn carriage company in 1886 and took over Buick in 1904, forming the General Motors (GM) Company in 1908. He lost control in 1910 to Chevrolet but regained ownership in 1915. He was forced out for good in 1920 and founded his own company, Durant Motors, Inc., in 1921

January 12, 1921 William Crapo Durant created the

Durant Motors Incorporated. New Jersey USA

March 1, 1921 The first Durant Motors car had been designed,

manufactured and set ready for demonstration. -

May 1921 - the "Durant Four"

was put on the market.

June 1921- Durant Motors incorporated

had receiving orders for 30,000 cars

February 15, 1922 Durant stated that his company would offer a small four cylinder

Car of modern design. The car was called the "Star"

In 1923, when Durant Motors tried to export the Star car ,The Star name was already

registered for use in the British Empire by a company in Wolverhampton,

England. So the name Rugby was chosen

Star cars continued to be sold for export under the Rugby name until production of

Star cars ceased in 1928.

Rugby cars were distributed by H.C.Richards of Adelaide and sold for £275 "Fully equipped, including five Straight -side Cord Tyres."

These cars were imported from Canada at this time taking advantage of less duty for British Empire Product at the time.